by Joe Bunting |
As you discover your voice, you notice you like to write things a certain way. You use certain words a lot. You employ similar grammatical structures again and again. You regularly write from one point of view. Recently, I've noticed I'm falling into first person...
by Joe Bunting |
Last week, I wrote about how to target your audience down to one person. “When I was writing my book,” bestselling author Al Pittampali told my friend Jeff, “I had a very specific person in mind.” Al said he had one individual in mind. Just one. He said he...