How Long Should Your Blog Post Be? A Writer’s Guide

by Joe Bunting | 118 comments

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I was at a meetup with a group of bloggers recently when someone turned to me and asked, “What do you think is the ideal blog post length? How long should my blog posts be?”

laptop with blog post and title

It's an important question, because when it comes to our writing, like all of us you probably want more.

  • More readers
  • More comments
  • More backlinks for SEO
  • And of course, more traffic (search traffic, social media traffic, organic traffic)

For writers who are trying to build their audience online, it’s essential to learn how to write great blog posts.

However, even if you’ve been blogging for a long time, it’s difficult to figure out what your audience really wants, especially in terms of the perfect blog post length.

If content is king, then what is the perfect length that will help us get more people to read (and share!) our blog content?

My Story: How I Discovered the Ideal Word Count for Blog Posts

If we haven't met, hi! My name is Joe Bunting. I'm a WSJ Best-selling ghostwriter and author of the memoir Crowdsourcing Paris, and I've been writing blog posts for a long time.

Here are a few things you might not know about me:

  • Blogging transformed my writing career, helping me go from someone who wanted to be a writer and studied writing in college to a professional author read by millions of readers.
  • I got my start on a Blogspot blog in 2008 (does anyone remember that blogging platform?)
  • My first paid writing job was writing online music reviews and news pieces for a local magazine
  • I was a travel writer for a year as I visited 15 countries
  • I started The Write Practice in 2011 and it eventually helped me become a full-time blogger/teacher for the most amazing writing community in the world!

In that time, I've written many different content types with many different average word counts, and so I can definitively say this: post length matters.

Why does it matter though? And how do you find the perfect length for your posts? In this guide, I'll share all my best content length tips that I've learned writing and teaching writing online over 10+ years.

But first, let's dispel a common myth.

Myth: “When it comes to blog posts, shorter posts are better.”

Many “expert” bloggers perpetuate the myth that “shorter is better,” that blog posts should never be more than 600 words long.

They explain that online readers have short attention spans and don’t want to read long articles.

The only way you can get more blog readers, they say, is to write posts that are short and sweet.

Don’t listen to them.

Honestly, early in my writing career, I subscribed to this myth.

However, as I’ve learned more about what makes people read your blog posts, I realized that more often than not the opposite is true: the longer, the better. In fact, some of my best-read blog posts have been over 2,000 words long.

3 Perfect Lengths for Blog Posts

So then what’s the perfect length?

The quick answer: it depends.

As I’ve experimented with different lengths, from 100 word mini-posts to 2,000+ word encyclopedia entries, I've found that each has different advantages depending on what you want to get out of your blog.

Don’t believe me? Here’s the data.

With that in mind, let me ask you three questions about what you’re trying to accomplish with your blog.

Do you want more comments on your blog?

If you want content that spurs online conversation, shorter is usually better, especially if your post is focused on asking your readers’ questions and generating discussion.

Content length tip: Want more comments on your blog? Try writing short-form, discussion-based content no longer than 275 words long.

Keep in mind, short posts rarely get shared widely on social media sites like Twitter and Facebook. They also have a tough time ranking on search engines and are bad for SEO. If you’re trying to build an audience, I wouldn’t recommend focusing solely on short posts.

However, if you’re trying to create more engagement with your readers, try posting something short.

Here are a few examples of short-form content generating a lot of conversation:

Do you want more social media shares?

When I first started my blog The Write Practice, I was ecstatic if my posts got more than ten social shares. Now, I’m disappointed if our posts don’t get more than 100 social media shares.

I’ve found that how many shares you get on social media is influenced by several things, including your topic, the post's quality, and, of course, the size of your existing audience. What effect does length have on social shares?

Content length tip: Want more shares on social media? Aim for medium length blog posts between 600 to 1500 words. (Share that on Twitter?)

This is the length I usually shoot for. Medium-form is also fairly good for content for SEO and for generating discussion.

Of course, you still have to write high quality content with a great headline and a compelling premise that solves your readers’ problem.

Here are some types of content that are a good fit for this length:

  • How-to Blog Posts
  • List Blog Posts
  • Interview and Profile Blog Posts
  • In-Depth Guides and Lessons
  • Personal Narrative Posts

For more on how to write this type of helpful content, check out my guide on the three most effective blog post templates.

Here are a few examples of medium-form content generating a lot of social shares:

Do you want more traffic from Google for your blog?

Who doesn’t want more organic traffic from Google? One month, many years ago, I went from getting just a trickle of new visitors from Google to getting over 1,000 new readers per day. I was ecstatic!

Since then, I optimized the post to better fit my target audience and it still generates thousands of new visits per month. 

Search Engine Optimization (SEO) is complicated, and a much larger subject matter than we can cover here (and typically involve a keyword tool like Ahrefs for SEO analysis).

However, for our purposes, what is the optimal blog post length for getting search traffic from Google and other search engines?

Content length tip: Want more traffic from Google? Write longer, heavily researched posts 2,450+ words long.

Search engines love long-form, authoritative, in-depth guides, especially when they’re focused on solving a pressing problem for readers. Longer posts might not get a lot of comments, and they might even be shared slightly less than average on social media, but if you can wait until Google takes notice, you might just get lucky and see a huge bump in organic search traffic.

Here are a few examples of long-form blog posts generating high amounts of search traffic:

Key Takeaways: How Long Do You Want Your Blog Article to Be?

To sum up, here’s a list of common blog posts lengths to help you find your own ideal length:

  • Micro content: 75-300 words. Super-short posts are best for generating discussion. They rarely get many shares on social media, and they’re horrible for SEO, but if you want a lot of comments, write short posts!
  • Short Form content: 300-600 words. This is the standard blogging length, recommended by many “expert” bloggers. Shorter blog posts are a good middle-ground for social shares and comments, but are too short to gain much authority or search traffic.
  • News Article length content: 750 words. This is the standard length for professional journalism, especially newspapers. I find that it’s pretty good for getting links from other bloggers and shares on social media.
  • Mid-form content: 1000-1500 words. You’ll get fewer comments at this length but a lot more shares on social media, especially if you’ve followed the advice above and written a piece of content that actually solves someone’s problem. That being said, I’ve written posts this long and gotten 100+ comments, so it really depends on the topic and your audience.
  • Long-form Content: 2,450 words and longer. The highest ranking articles on Google are most often 2,450 or more average word count. If you want to have a top-ranking posts that can become evergreen on search engines (and thus get thousands of new readers per month, year after year), this is the best length to write. However, make sure you do your keyword analysis to write about a topic that people are actually searching for (I use Ahrefs for this). It would be a shame to write a book-length long-form post on a topic no one ever searches for!

To paraphrase up: longer is usually better for social shares and SEO whereas shorter is usually better for getting more comments.

Best Blogging Platforms for YOUR Content

Even if you write the “perfect” length, if you’re on an amateurish blog platform like Blogger, WordPress.com, or Wix, you’ll still lose visitors and engagement.

One of the best things you can do to feature your content well is host your blog on a professional platform. After blogging professionally for nearly a decade there are two platforms that I’ve found to be the best:

  • Self-hosted WordPress with Divi theme. WordPress is an amazing blogging tool, is built for strong SEO, and has a huge, vibrant community of developers creating free and paid plugins. Divi is a paid drag-and-drop theme that runs on WordPress and makes it easy to create a beautiful website. We use WordPress with Divi here at the Write Practice. You can see my full review to build your author website with them here, or get started now with WordPress on Bluehost here and then download Divi here.
  • Squarespace. Squarespace allows you to create beautiful websites fairly easily. It’s slightly more expensive than WordPress through Bluehost and it gives you much less control over the design and function of the site, BUT it’s a little easier to figure out. Get started with Squarespace here.

You can learn more about the best blogging platforms for your content on my full guide, Building an Author Website here.

Write the Length You Want

If the muse moves you, don’t be afraid to write original content that is 2,000 words or more. At the same time, don’t feel bad if you want to write a post that’s just 200 words long from time to time. An average post across the web is going to vary widely by topic and audience.

Keep in mind what audience that post length will likely bring to your blog, and vary your lengths so you can best serve your readers. But most of all, remember to have fun!

What about you? How long are your blog posts usually? Share in the comments. 

PRACTICE

Today, try writing a short discussion based blog post, no more than 275 words. Then, after you publish it, why don’t you share the link in the comments section. If you want to workshop it before you post the link, post in our Pro Practice Workshop here and comment on a few other writer's posts as well. 

 

Joe Bunting is an author and the leader of The Write Practice community. He is also the author of the new book Crowdsourcing Paris, a real life adventure story set in France. It was a #1 New Release on Amazon. Follow him on Instagram (@jhbunting).

Want best-seller coaching? Book Joe here.

118 Comments

  1. The Feminist Grandma

    My posts are between about 800 and 1300, lavishly illustrated. I’ve been blogging three years – never solving readers problems, but writing sometimes humorous essays on unexpected parenthood, books, social issues, aging, and general musings. I used to write weekly, then cut to biweekly, then to monthly (because of the demands of my novel.) I write the blog to have consistent writing practice and the discipline of a deadline.

    Reply
    • Avril

      Love your posts Grandma. Will you tell us about your novel?

    • The Feminist Grandma

      Thank you Avril! The novel is my fourth (still working on publishing the first three) and has been “in progress” over four years, with a great deal of floundering and altering of who and what it’s about. I’ve finally settled that, and am now grinding out yet another first draft – my least favorite stage. I LOVE revision and do it with confidence, but I hate the void when nothing exists yet.

    • Adelaide Shaw

      Hi Grandma,
      We grandmas should form our own group. I tried to connect to your blog, but was unable. I, too, have written three novels which are unpublished, but not for lack of trying. Right now I’m concentrading on stories.

    • The Feminist Grandma

      Hi Adelaide. I just can’t do stories – only did about a dozen, none very satisfactory, though one was published. My blog is at thefeministgrandma.typepad.com

    • Adelaide Shaw

      Hi Liz,
      I just read a few of your posts on your blog. It is colorful with all the pictures. I am not tech savy and have a very plain blog for my writing. I enjoyed your posts, found them entertaining and can relate to some of what you write, especially about aging and forgetting.

    • Avril

      I checked out your discussion. I am so stoked! You are quoting Joan Didion, a writer I have greatly admired for decades (I’m old). I do keep notebooks. Have kept them forever. All of that material is busting out now!

    • Adelaide Shaw

      Keeping a notebook is essential for me. I left a reply on your blog.

    • Sandra D

      I liked this.

  2. Dawn Atkin

    Hi there
    I’ve just started a new blog. I’m tweaking things as I go. I wanted something elegant and minimalist without all the bells and whistles. I am a lover of writing and I’m on a new journey of writing with the aim to publishing.

    This is my new blog I’d love to hear what you think.
    http://www.dawncaval.com/so-here-we-are/#more-134

    And this is my old blog that I’m leaving behind. Although I may re-do some of the posts for my new blog. Perhaps you’d like to have a look at it also. It offers some insight to my first novel writing journey.
    http://www.dawnyspace.blogspot.com.au/

    Kind Regards
    Dawn

    Reply
  3. Dawn Atkin

    Hi Joe.
    This is a fantastic post by the way. Really useful, enlightening and encouraging.
    Much appreciated.
    Regards Dawn

    Reply
  4. Adelaide Shaw

    The last post I put on my blog, The Six Word Story, is about 350 words. The previous post, on writing dialogue, was nearly 800. I don’t try for any set word count, but write until I’ve said what I want to say. Maybe that’s my mistake as I get no comments and very view page views.
    http://www.adelaidewritewritewrite.blogspot.com

    Reply
    • Sandra D

      I tried to comment on your webpage, but it wouldn’t accept my website to confirm authorization. :/ I liked your post though. It was cute.

      Here’s my attempt though:
      “Lauren Bacall on writing: The most complete experience I’ve ever had”
      Lauren Bacall: Writes completely. Feels complete.

    • Adelaide Shaw

      Sorry you couldn’t post your comment on my blog. How did you try to post your comment? Google, Live journal, WordPress, TypePad, AIm, OpenID

      Which one did you use to sign in? I’ll have to see what i can find out with Google .

    • Sandra D

      I tried Word Press I think and it didn’t accept my webpage.

  5. Charity Singleton Craig

    What a great, well-rounded article. I was afraid by the headline that you were going to say 600 words. I am an editor for an online magazine, and we are finding the same thing you have shared. There’s no need to fear the longer posts. They just accomplish different things. Thanks so much.

    Reply
  6. Sandra D

    I have read and enjoyed long blog posts. It does not deter me if it is long if I am interested.

    Reply
  7. Marcy Mason McKay

    Hey Joe – this post reminds of the age-old question, “How long should my book be?”

    Answer: “As long as it takes.” 🙂

    I REALLY liked your breakdown of the different blog lengths, and the typical responses them. I’m going to save this baby for future referent. THANKS!

    Reply
  8. The Feminist Grandma

    Adelaide, your blog wouldn’t accept my comment either: “your Open id credentials could not be verified” – here’s what I TRIED to post: “Adelaide – gotta go, but just read this and I look forward to reading more of your blog. Interesting idea for jumpstarting a story. Thanks.”

    Reply
  9. Heather

    I used to aim for a maximum of 600 words. Now that I’m blogging less frequently, I pay less attention to blog length. When I edit, I still aim to reduce by 10%, but I’m not concerned with overall length.

    I will say that READING longer blog posts can be a chore if they aren’t broken up into proper paragraphs. I hate reading giant walls of text.

    Reply
  10. Alicia Rades

    Joe, nice topic. I love the way you’ve outlined it, and I agree with all your above points.

    I’d also like to add that the perfect length also depends on your topic. Can you cover it in 600 words? Will aiming for 2,000 words overdo it? Is 100 words enough to let you say what you want to say?

    Reply
  11. saabit

    Thanx very much – Inspiring. I think I relate most to the idea of “It depends . . . ”
    Just getting started with W.P posts [tanck23] n have about 15 posts including a couple of re-blogs. Thinking today that it is time to get back to that. This article is of real help to me.

    Reply
  12. Katherine

    Hi,

    Great Post!

    Well,this type of post should remain for a long time.Because it includes all that necessary aspects which actually a reader want about the topic.So good work.Doing well,keep posting new information…

    Regards
    Kathy

    Reply
  13. Swapnil

    Thanks for such superb descriptive article. When I started blogging , first I was writing short articles then I read everywhere that blog post should be long around 1000 words, so I started making article lengthy unnecessarily. But this article helped me a lot to understand about length of article.
    Thank you.

    Reply
  14. Lily Flor

    thanks for this blog post, I am just starting to blog and I was wondering if my posts were too long, because I do have a tendency of writing a lot, now I feel better about them and I won’t be afraid to make them long but I will practice on writing shorter ones. I tried to sub but I haven’t gotten the email to confirm. Hopefully i’ll get it soon.

    Reply
  15. Gaurav Goswami

    Hi,
    actually the word count bothered me , I am pleased to state that after reading this some of my points are cleared. thanks
    I have a blog the link is,
    gauravgoswami0412.blogspot.in
    please do visit.f

    Reply
  16. Cherie Kelly

    Hi , I’m very new to writing but i have a great passion for it and i believe that people like you will help me greatly along my journey . This post was very informative and I thank you.

    Reply
  17. Gill Glenihospitality

    Hey hi I want to write a blog. Can you suggest me how many words and keywords should i used in blog?

    Reply
    • Mecyll J.

      I’m a blogger myself. You can write as long as you want but it depends on the type of post. The main important is thay you’re able to achieve the goal of the post. If you can achieve your point by discussing it in 300 words, that’s it. Or if it needs 3,000 words for that, then go! 🙂

    • Gill Glenihospitality

      Thanks so much for your reply, i am working as SEO analyst and want to do blog submission for that purpose i need to write blog. Do you have any idea regarding how to get lead for our website means more traffic or is there any online tool to increase website traffic. Thanks so much again!

    • Mecyll J.

      Personally, there are social media apps out to help you out and engage audience. I use Hootsuite and Buffer at the same time. But that won’t promise you triple results if you have shitty content. I really believe to Bill Gates’ belief “Content is king.”

  18. Laria

    This is an AMAZING post, thanks for putting me at ease and helping me realize that I don’t have to meet a certain post length in order to achieve success as a blogger. As long as I’m providing content my readers enjoy.

    Reply
  19. Catherine Heeg

    Great tips about blog length. I find that breaking up the text with graphics, headings, subheadings and color makes a difference too.

    Reply
  20. Nathan Goodwin

    Thanks so much for the breakdown on length and content direction. Conversation or research oriented . I just started a blog of my own and have been struggling with the word count, wanting to keep it to 350 or less. Thanks for some freedom.
    I’m still not sure how it’s going to go, time will tell. Thanks again for the advice and suggestions. Here is the link to my blog posts. https://hiscarpentryblog.wordpress.com

    Reply
  21. Sandra L Mort

    I agree that it would be a shame two right something that no won red. 😉

    I think you MEANT “It would be a shame TO write a book-length blog post on a topic no one ever searches for!” 🙂

    Reply
  22. Tanya @ Mom's Small Victories

    This is really helpful, I was just discussing this with a few blogging friends yesterday. I can see what you mean, I have been opting for longer posts lately and they are the ones I get more traffic from search. Thanks for sharing.

    Reply
  23. Amanda

    This is a very helpful article!

    Reply
  24. Esther Almena

    What if your blog is about tourism and your main quality is amazing photos? Could you write less? I already have a blog about Madrid that works great, but I’m about to start one about Spain with emphasis on lists of places with photos. I’m not sure on how to focus this.

    Reply
  25. Rose

    great article,, I am starting a blog at the moment,, and some of my posts are mini tutorials and some are in the 3000 words,,, is that way too long,, I haven’t published them yet in case I need to shorten them,, what are your thoughts??

    Reply
    • matthew benton

      Not that I’m any sort of expert. but I would write as much as you feel is needed to express what you have to say – no more, no less. I don’t believe there should be a maximum length rule. The quality of the writing is more important, as people will give up reading if they’re not interested in the subject or if the writing doesn’t hold their attention. Best of luck!

  26. Bill Paulk

    great article! i was thinking my 1,600 word blog was a bad thing. I have to seek a good proof reading program or service. iIhave the ideas, but didn’t pay too much attention when it came to learning how to properly structure your writing when in school. My web site is HospitalitymeetUp.com. Thanks for any feed back.

    Reply
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  28. samex4rill

    Writing a blog post isn’t as good enough as publicizing it to the right reader/audience.

    Thats the main reason scheduling its a very good idea to try and schedule down posts with time so that you can have more leisure time to spread out and gain a wider audience reach with the previously published posts.

    Although I blog and write my post myself but most time I just hire someone to do the hard writing work for me at http://goo.gl/16Yzn0 while I work on publicizing the posts myself, it really has been saving me a lot of stress lately because this guys is just so fast and generic, he come up with great blog post in no time and they are always well proofreaded and optimized.

    Reply
  29. matthew benton

    Thanks Joe. I read this 6 months ago and it persuaded me to just write whatever length seems appropriate for the subject. So far my shortest is 675 words, longest 4800 words! 600 words is fine for a restaurant review but in depth subjects need more time, especially as I’m trying to describe new ideas. And isn’t there some stat showing most posts get shared by people who only read the summary anyway?

    The six posts so far have taken longer to write than I expected though.
    http://www.theideastring.com

    Although I’m not artistic I made time to add graphics for each article. Getting OpenGraph data to work properly can be a bit painful, but I reckon graphics are essential to get posts noticed in our highly visual culture.

    Thanks again from UK Joe 🙂

    Reply
  30. Karl Gjertsen

    Great article and full of information for new blog writers, like myself.

    Reply
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    To acknowledge the writers guide to well on best delivered options to make excellent credentials like best dissertation writers to well in participate a recognition iconic writers to perform well task on time.

    Reply
  32. Ashleigh Cumming

    This is really helpful, I was just discussing this with a few blogging
    friends yesterday. I can see what you mean, I have been opting for
    longer posts lately and they are the ones I get more traffic from
    search.UK Writing by Peak Dissertation on to click attachment!

    Reply
  33. Kaminska Zakrzewska

    Thanks for this informative post. Are you sure that posts for SEO must be so long? I’ve seen results and serps in Google.it queries that “make no sense” and don’t respect this rule, maybe because it’s not updated like Google

    Reply
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  35. Lady Rose

    Guess I am so new to blogging that I never even considered having a template. But the template here is similar to writing an advertisement based on my ad agency background. When I thought about following the template, I wondered if i could do all the 5 steps in a short blog. Here is the result. All feedback welcome. You will find the post at http://www.ladyroselives.com

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  36. Franka Baly

    Is some of this impacted by the fact that people are consuming so much of our content on a smaller form factor, their smart phones? With such a small viewing area many people perceive a post to be much longer than it actual is due to the fact that they have to scroll so much. Images which add layout context to a post (great on destop or tablet) now adds to the scrolling. I write a variety of posts and have tried out different layouts and I totally agree that “it depends”. It’s definitely not an exact science. Thanks for the great post it was very encouraging to me!

    Reply
  37. Joel Tangunan

    This really helps a lot Joe for a beginner like me. I am just thinking of the topic to be blogged that I can comfortably write and since I’m a songwriter, do you think music is a good topic? Thanks!

    Reply
  38. Carlos O. Grady

    Hi Joe,

    You’re definitely right about writing your blog post short. For me, I enjoy a short blog post, but hands down to those bloggers that catch my attention with their long blogs. Now that I’ve read your guide expect me to apply it to my blogs. Heading off to share this awesome guide.

    Best Regards,

    Carlos @ https://essaytwist.com/

    Reply
  39. Rose Neverland

    Hey, I know I’m a bit late jumping on this, but just wanted to say a quick thank you for writing this article. I keep being told my posts are too long and won’t get much engagement (I get very carried away when I start writing and want to share everything!) so it’s good to know that this isn’t necessarily the case. Will definitely be bookmarking this post so I can check back in future to keep my post-lengths appropriate for the topic I’m writing about.
    Currently weighing up for my next post whether to do one long one, or separate them into shorter pieces. I’m a new writer (only on blog #5), so perhaps getting some comments / shares wouldn’t be a bad thing.
    Any tips?

    Reply
  40. Carlos O. Grady

    Hi Joe, You’re definitely right about writing your blog post short. For me, I enjoy a short blog post, but hands down to those bloggers that catch my attention with their long blogs. Now that I’ve read your guide expect me to apply it to my blogs. Heading off to share this awesome guide.

    Reply
  41. doug rogers

    I’m a visual artist. I sell images. If I was a writer I would sell words. Words are however what bots and spiders read. Any post about any item I put up is at best 100 words. Words are hard. How do I get bots and spiders to SEE my stuff ? 🙂 Hmmmm?

    Reply
  42. Shekhar Kumar Chauhan

    I wrote for 2 years on my 2 different blogs(both offline now). Rule was 600>content>300 . This year, this particular month I came to know about the fact that all the “expert” bloggers were wrong. I changed my way and now I am going with 1,100+ word to begin with.
    Thanks Joe, for this awesome post. It’s neat, it’s clean, it’s direct and it’s very informative. Thanks again.
    Shekhar
    Here is my Blog. http://www.freshpud.com

    Reply
  43. Marsha Ingrao

    Love this, Joe! I do write all lengths and you have summed up perfectly how each length is suited for specific goals. I have two blogs I primarily write to. My conversational blog is my .com and my other blog is more professional and the posts are longer. I don’t know if it’s a good idea to split them up, but I’m still new at the professional side of blogging.

    Reply
  44. Evibyss Yever

    I’d like to write a blog post from 800 to 1000 words.I think this length is suitable for reading.
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    Reply
  45. Apurva

    Nice post darren I think that blog post must be long enough where It can explain the topic very well, there is not point in strecting the length of the post if it doen’t makes sense and it’s not related to the topic.

    Reply
  46. Graduate Investor

    Hey Joe, I’m starting my blog right now, and I found your blog post on the ideal blog post length. It has inspired me to write blog posts that are a lot longer than I had expected. I was aiming for 400 words, but my latest blog post is coming in at 1400 words! Would appreciate your comments here: https://www.graduateinvestor.com/is-it-worthwhile-for-you-to-buy-a-car

    Thanks and continuing pumping out great content!

    Reply
  47. Niels Thomas

    Great article Joe. Especially the summary makes it worth the read. Many other blogs answer the questions with a 2000 word article and at the end say : It does nog matter what length as long as the content is right.. So yeah, you learn nothing. This article is great. Thanks a lot.

    My blog The Road Trip Guy:
    A story of a man going on a once in a lifetime road trip of 25.000 Km through 41 countries in 3 months all whilst supporting 12 charities.

    http://www.theroadtripguy.com & http://www.theroadtripguy.com/about

    Reply
  48. Demitry Yarr

    Thanks for a thorough review! It was very helpful

    Reply
  49. Saundra Keyes

    Thanks Joe,! This article help me a lot. I’m just starting my own blog and well I’m having trouble trying to figure out what audience to target?

    Reply
  50. KariLyn McLellan

    When asked how many words an assignment should be a former English teacher of mine used to say, “…like a woman’s bathing suit; long enough to cover the subject but short enough to keep it interesting.”
    I clearly went to high school a thousand years ago but I think the principal applies.

    Reply
  51. Minu Minu

    Hi there
    I’ve just started a new blog. I’m tweaking things as I go. I wanted something elegant and minimalist without all the bells and whistles. I am a lover of writing and I’m on a new journey of writing with the aim to publishing.

    This is my new blog I’d love to hear what you thinkw
    http://www.orcofficial.com/2017/05/seven-tricks-to-help-improve-memorys.html

    Reply
  52. Paulo's Freedom

    Thanks for the informative post. I just started out as a blogger and learning as I go. I like to keep my posts to about 300-400 words. I think I can express my ideas better with this length. SEO might be bad but I’ll keep on posting and hit longer posts eventually. Thanks!

    Reply
  53. Alex Brown

    Loved this. Super helpful and I just appreciate that there’s no perfect answer. It’s hard in the blogging world when “perfect” answers come up and you feel like you’re doing it wrong. I tend to take on a longer approach to articles that are more self-growth oriented, and a short approach to travel or food blogs. THANKS for the tips and data.

    Alex J Brown
    http://www.ajbrowncreative.com

    Reply
    • coe2 annauniv

      But some other bloggers had written for 300 -400 words to getting better ranking. how it is impossible but they possible to rank on google. My site is http://www.classmate9.in

  54. Debrah McCabe

    What an excellent and informative post! Love it!

    I’m just beginning the process of starting a blog and this has helped a lot. For the various posts that I’ve written, I’ve discovered that I tend to be a bit ‘wordy’ and I was concerned because I couldn’t keep to a 600 word guideline, and 300! Well that’s not happening unless I’m just saying hello to someone! So thanks Joe.

    Reply
  55. Carol White

    This was very helpful. I searched on this topic because I started a “travel” blog 3 months ago, not for money, but to encourage folks to plan their own travel, take some chances, dare to be changed by the experience. Most of my posts have ranged from 700 to 1800 words. Most are travel stories, mostly essays, looking back on travel, rather than “I am here now” posts. I am now planning a series of posts, more like chapters in a long saga of working in a factory from 1977-1982. I consider it “travel” according to my definition, so I want to give it the treatment this life changing event deserves. Is a series a no-go in the blogosphere, or should I go with something like Medium? Intersperse it with other topics and guest bloggers? https://
    carolcwhite.wordpress.com.

    Reply
  56. ลำเพย อุเทียนเทพ

    Thanks for the informative post. ผมทำธุรกิจโต๊ะจีนจ๊ะเอ๋ลาดกระบัง
    โต๊ะจีนราคาถูก อร่อยสะอาด ถูกหลักอนามัยบริการจัดเลี้ยงโต๊ะจีนทั่วประเทศ กินก่อนผ่อนที่หลัง

    Reply
  57. radiomando

    HI, I am overhauling my website for better SEO. I am working to generate authoritative, relevant content to my field. This article was very helpful. Thanks for sharing. Please check my page when you get a chance: http://www.austinbrewerytours.com

    Reply
  58. Arun Kumar N V

    how much long can i used for my websites blog my site is yoursearch.in

    Reply
  59. Azher

    well this seems subjective. What if i want to create sub pages / niche pages for each of query?

    Reply
  60. Marcos

    Incredible article, it helped me a lot, amazing blog

    Reply
  61. Marcos

    Incredible article, it helped a lot and I’m sure it helps other people, thanks for sharing

    Reply
  62. Vikas Gupta

    800 to 1200 is enough or not for playwithhealth.com

    Reply
  63. Tod

    Thanks for the article. I find “the longer the better” works for SEO but I would not extend an article just to meet that criteria.

    I WANT to hear that “300 words is enough” – but that’s just me being lazy. It’s not enough in my opinion.

    On my newest blog, http://workableweightloss.com/ , I’m shooting for over 1000 words per post.

    Thanks again – you have a new reader!

    Reply
  64. Susan McPherson

    Got a new business with web site… now I need to write a blog.. Right then this should be about what we do as company or can it be about anything as long as it grasps their attention?

    Reply
  65. Intradote Official

    But some official websites not ranking for google. What is the reason?? like http://www.intradote.co.in

    Reply
  66. Fahad Miraj Din

    Well everybody has its own writing strategies but all ends on the ideas you want to deliver to your users. If you have best ideas you will get more users. Don’t care about length of article. If you want to get ideas of blog posts get here: http://techmag.us/blog-posting-blog-post-ideas/

    Reply
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    Hi, Joe Bunting! I liked your information. I recently moved to the US and plan to write my blog. Now I spend a lot of time studying all aspects of the writing profession. I spend a lot of time to write at least a small post. I like the article Neil Patel – https://neilpatel.com/blog/how-to-write-a-2000-word-article-in-2-hours. She teaches you to write fast big articles. But his recommendations are difficult for a beginner. In school, my classmates were looking for help with their essay at the writing services – https://writemypaper.io. They asked me “how do I write my essay?”. I shared my experience with them. But now it is very difficult for me to find topics for blogs. How often do you write your posts? Where are you looking for topics for them? I will be happy to read your recommendations for the beginner. Thank you!

    Reply
  70. Surabhi

    Hi Joe,

    I’ve read everywhere that one should aim to write long form content because it tends to get shared more on social media besides getting traffic from search engines because it ranks higher.

    Sometimes it became a struggle to write long posts for my blog.

    But, I never looked at short posts from the point of generating comments. This enlightenment made my blogging life a bit easier!

    Thanks for the valuable insignts.

    -Surabhi

    Reply
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  126. Digital Marketing Best Practices - Leveled-up Affiliates - […] your industry, as well as develop trust with your potential customers. Data suggests that the ideal blog post length…

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