A few months ago, I posted an article about avoiding clichés here on The Write Practice. The (bland) title I proposed was “How to Avoid Clichés.” The published title read: “How to Avoid Clichés (Like the Plague).” I grinned when I read it and said another thank you to a quiet hero of the publishing world: our editor.
She amped up the title with a clever twist that sounded just like me with my penchant for parentheses. Editors are invisible heroes in the publishing world, and knowing what they do can help you through every stage of your journey.